Introduction of Client: Polish AdTech Startup

Our partner is an early stage Polish AdTech Startup. The company is revolutionizing the Out-of-Home advertisement industry in Poland. They developed a new cutting-edge solution that allows showing advertisements with precise geolocation and instant availability in the taxis. The startup is actively expanding on Polish market.

Key Details about Our Partner

  • Type of Company: Tech Product Company
  • Type of Business: B2B and B2C
  • Industry: AdTech
  • Headcount: Less than ten people
  • Headquarters: Poland, Lesser Poland Voivodeship.
  • Duration of cooperation: Since 2023 and ongoing.

The Main Challenge: Building the Sales Team from Scratch for the Polish AdTech Startup

Our client had a challenge in building the Sales and Business Development team from the scratch to suppor their expansion in Poland. The initial assignment was to find a skilled Sales Manager who can potentially become a Head of Sales as the company will develop and then find several more Sales Specialists.

Main Requirements for the Startup Sales Team’ Building:

  • Hiring skilled Sales Manager and several Sales team members (at least one or two).
  • Fluency in both Polish and English was an essential requirement.
  • Remote mode of work from Poland due to lack of office.
  • Preference of client to hire in Warsaw or Kraków.
  • We had to build brand awareness of this company in the Polish tech talent market.

The Solution Itentio IT Recruitment Delivered to Polish AdTech startup

After conducting an in-depth brief call with the founders, our team started actively searching for Sales Manager and Sales Specialists who should take care of further market expansion and company’s development and scaling in business.

The spectrum of services provided to the client:

Requirement Analysis: We closely collaborated with the company to define the requirements, precise skill sets and qualifications.
Market Mapping and Position Budgeting: Our team provided valuable insights into the current market status and advised on locations and opportunity of remote hiring.
Job Description Preparation: We created the job descriptions that highlighted all requirements of the positions based on the briefing call with co-founders.
Sourcing: Our recruiters used a personalized approach to identify and attract candidates with the necessary skills and qualifications.
Screening and Pre-Technical Evaluation: We thoroughly screened potential candidates to ensure a good fit for our client’s needs.
Reporting and Candidate Presentation: Regular reporting and presentation of qualified candidates to the client, complete with comprehensive profiles and screening comments.
Interview Scheduling and Support: We assisted in scheduling interviews and ensured smooth communication between candidates and the client.
Offer Management and Negotiations: We helped manage offers and negotiate terms with selected candidates.
Candidate Care: We maintained regular contact with candidates throughout the process, monitoring their mood and addressing their concerns.

The Results: Successful Building of Sales Team for Polish AdTech Startup

Itentio IT Recruitment delivered impressive results for our client, detailed below:

  • Ten candidates was initially screened for these positions.
  • Eight qualified candidates was submitted for sales positions within three weeks of Itentio’s engagement.
  • All eight presented candidates from this pipeline was taken into the recruitment process by our partner.
  • Together with our client we conducted the whole recruitment process with these candidates in less than 2 weeks.
  • As a result, four candidates received offers, and three candidates accepted offers (One Sales Manager and two Sales Specialists).
  • The sales team was built within 5 weeks.

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